J. Walter Thompson’s Paul Greco Named Chair of 2015 AMP Awards Advisory Board
It’s very satisfying to see the good guys get ahead.
J. Walter Thompson’s Paul Greco will be on top of the 3rd Annual AMP Awards.
That’s exactly what’s just happened at the Association of Music Producers (AMP), which has a demonstrated talent for converging the top women and men in the profession. Now AMP has published its list of industry professionals who will be serving on its prestigious 2015 AMP Awards for Music and Sound Advisory Board.
The panel will be helmed by Paul Greco, Director of Music & Radio at J. Walter Thompson in New York. His group will be tasked with setting creative standards for the 3rd annual advertising music and sound competition, The AMP Awards, which are scheduled for May 5 at City Winery. Last year’s sold-out show at City Winery was standing room only, and proved to be a hotbed of energy, excitement, and networking opportunities.
For those not yet familiar, AMP was founded in 1998 for the purpose of educating its mem¬bers, as well as members of the production, advertising and media communities, on all facets of the music busi¬ness, from creation and acquisition to final use. The organization is dedicated to raising awareness of and apprecia¬tion for the value of music and sound to all broadcast content in all media.
“I’m honored to accept this position on the AMP Awards Advisory Board,” says Greco, who served on last year’s Board. He’ll be joined this year by Jerry Krenach, Managing Director, Global Music Production at mcgarry bowen, and Julie Hurwitz, VP, Commercial Synchronization, Kobalt Music Publishing.
“The AMP Awards are a great showcase for the role of music and sound in the creative process of making content and building brand identity,” Greco continues. “These elements often get overlooked, yet they’re a vital piece of all brand content. The AMP Awards gives the people who create these great soundtracks a chance to shine and lets everyone, not just those of us in the music business, see and appreciate this outstanding work.”
Also serving on the Advisory Board are Past Chairs Rani Vaz, SVP, Music and Radio Production, BBDO New York, who led the group in 2014, and Josh Rabinowitz, EVP, Director of Music at Grey Group, Chair in 2013.
Also on the Board are Eric Korte, VP, Director of Music, Saatchi & Saatchi; Jeannette Perez, SVP, Kobalt Music Group; Mark Huffman, Executive Production Manager, P&G; Cammy Grusd, VP, Client Relations & Industry Marketing, Clear Channel Media + Entertainment; Keith D’Arcy, Creative Licensing & Catalog Acquisition, Songs Publishing; Matt Miller, CEO & President, AICP; Lyle Greenfield, Founder & Partner, Bang Music; Jeff Rosner, Partner, Color; and Amanda Sobeck, Sr. Director of Advertising, BMG Chrysalis.
The AMP Awards feature 12 unique categories for entries, bringing together professionals from music, advertising, marketing and entertainment to recognize excellent work.
In addition, the AMP Awards Hall of Fame recognizes major marketers that have made music and sound cornerstones of their brand campaigns. Past inductees into the AMP Awards Hall of Fame have included Coca-Cola, McDonald’s, Budweiser and Nike.
The 2014 Awards event featured performances by Island Records artist American Authors and Capital Records artist Sky Ferreira. The 2015 lineup of artists performing at the AMP Awards ceremony will be announced soon, along with the marketers to be inducted into its Hall of Fame.
The AMP Awards Call for Entries officially went live on Monday, Feb. 9, with an entry deadline of Friday, March 20. Submissions must have aired or first appeared between January 1 of 2014 and February 1 of 2015.