HFA Announces Licensing Deal with Cricket’s Muve Music Service
The Harry Fox Agency, Inc. (HFA), an NYC-based provider of rights management, licensing, and royalty services for the music industry, has announced a licensing deal with Cricket for its music service, Muve Music.
HFA and Cricket's Muve Music have reached a licensing deal.
In the deal, HFA will license Muve Music on behalf of HFA’s affiliated music publishers by clearing songs for limited digital downloads, ringtones and ringbacks, enabling a content-rich experience for Muve Music customers.
According to HFA, Muve Music is the first unlimited music service designed specifically for the mobile phone. The service provides customers with unlimited access and downloads to songs, ringtones and ringback tones as part of a monthly unlimited flat-rate wireless plan. Music downloads directly to the user’s phone without a need for a computer, cables or credit card so consumers can access and manage their music everywhere they go. The service was recently launched in all Cricket markets and already is nearing the 100,000 subscriber mark.
Cricket’s relationship with HFA is a key strategic deal for the company, employing HFA’s technology and song database to deeply broaden the issuance of volumes of song licenses for Muve Music. HFA’s deep ties to and long-standing relationships with more than 46,000 music publishers will support Muve Music’s growing library of licensed music.
“With a licensing deal in place with HFA, we are able to provide additional full-track downloads as well as expand our offering of available ringtones and ringback tones, giving publishers two additional revenue streams while offering more content to our customers,” said John Bolton, director, Muve Music for Cricket.